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hoopla

noun

hoop·​la ˈhü-ˌplä How to pronounce hoopla (audio) ˈhu̇- How to pronounce hoopla (audio)
plural hooplas
1
chiefly US, informal + often disapproving : excited or agitated commotion or activity : bustle
… make sure that children who have birthdays around the holidays don't get their birthday celebration lost in the holiday hoopla. Samara Kalk Derby
Seville is a place that offers many artists who call it home a chance to work quietly, away from the hoopla of Madrid. Deborah Gimelson
The reality star who each year makes a big hoopla as she turns one year older … Rebecca Cukier
also : agitated, excited, or angry discussion : fuss
… despite all the hoopla about susceptibility of automobile companies to … hacking, this is yet another … exploit that (would have) required hands-on intervention to succeed. David Booth
2
chiefly US, informal + often disapproving : extravagant promotion or publicity : ballyhoo
Watch out for hoopla surrounding the fourth Batman movie, which hits theaters this summer. Zillions
The November arrival of the nouveau on these shores … was accompanied by the normal amount of hoopla and hype intended to whip up consumer interest in the young wine. Terry Robards
also : an event or occasion featuring hoopla
Music fans have become incredibly savvy about the big live hooplas and announcements … Jim Carroll
"San Diego [Comic Con] is a big hoopla," [Alan] Pamoleras said … Jessica Dolcourt

Did you know?

In French, the interjection houp-là is used roughly the same way as English's upsy-daisy or whoops-a-daisy, as one might say when picking up a child. (This usage can be found in English, too, in such works as Booth Tarkington's The Magnificent Ambersons and James Joyce's Ulysses.) When the word was borrowed into American English, however, it was to refer to a kind of bustling commotion, and later, as a term for sensationalist hype. In the early 20th century, another hoopla was in use as well. Playing on the syllable hoop, that word gave its name to a ring-toss game played at carnivals.

Synonyms

Example Sentences

Many people have grown tired of all the hoopla surrounding the opening of the new theater. for all of the hoopla, very little news emerged from the governor's press conference this afternoon
Recent Examples on the Web Despite all the hoopla, EVs still make up less than 1 percent of the total US vehicle fleet. Hiawatha Bray, BostonGlobe.com, 16 Aug. 2022 Amid the growing hoopla last year, some NFTs sold for millions of dollars, garnering national headlines with each transaction. Khristopher J. Brooks, CBS News, 19 July 2022 Some of them have come off the field, like the hoopla surrounding the intersection of his romantic life and former teammate Dax Milne. Alex Vejar, The Salt Lake Tribune, 8 Aug. 2022 The big hoopla about The Power of the Dog was because a woman made this movie; if a man had made this movie, it would have been treated as just kind of average. Scott Feinberg, The Hollywood Reporter, 26 Mar. 2022 Fact is, the sophomore third baseman was hyperfocused Saturday morning in spite of the hoopla surrounding the softball program’s first trip to the state finals. Rick Armstrong, Chicago Tribune, 6 June 2022 Despite all the marketing hoopla about strategically placed cushioning and support panels, most pairs wind up feeling the same. Ariella Gintzler, Outside Online, 27 May 2022 In December, Johnson announced, with much hoopla, that New York would field an AL team in 1903; the Orioles were out. Mike Klingaman, Baltimore Sun, 16 June 2022 Some spectators have struggled to contain their excitement at being allowed to join in the hoopla. WSJ, 12 Feb. 2022 See More

Word History

Etymology

French houp-là, interjection

First Known Use

1877, in the meaning defined at sense 1

Time Traveler
The first known use of hoopla was in 1877

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