In our world of shifting gender normativity and embrace of non-traditional expression, the beauty world is reaching out to men—both with products that fit into masculine grooming routines, and ones that break all barriers. Samuel Hine
… notes that speaking up about being abused or assaulted is an opportunity to challenge the normativity of sexual violence. Leslie Sarinana
Example Sentences
Recent Examples on the WebIn the West, hookup culture is normative among adolescents and young adults. Louise Perry, WSJ, 19 Aug. 2022 The ruling raises the immediate question of whether modern firearms regulations should really be judged by normative standards existing in 1791, when the Second Amendment was adopted. Lawrence O. Gostin, Scientific American, 1 Aug. 2022 For example, product-makers intentionally use pink or purple materials or infuse packaging, with sweet or flowery scents to appease gender-normative marketing strategies. Jasmine Browley, Essence, 28 July 2022 Too often, also, housing cost burden, the amount of money a household is pays over the normative 30% of monthly income ends up becoming the number of units needed in a community. Roger Valdez, Forbes, 6 July 2022 One of the requisites of effective satire is that there has to be a kind of normative baseline from which things go awry. Chris Jones, Chicago Tribune, 29 June 2022 The right wants to assert control over an array of non-normative sexualities, family units, and ways of being in the world. Keeanga-yamahtta Taylor, The New Yorker, 6 July 2022 Two types of conformity are especially prevalent in the workplace: informational and normative. Womensmedia, Forbes, 2 June 2022 There was always a normative element, in a way, to the post-1990 German-Russia relationship that rested on the assumption of peace and economic independence. Isaac Chotiner, The New Yorker, 20 May 2022 See More
Word History
Etymology
French normatif, from norme norm, from Latin norma