: marketing designed to disseminate information (as about a new product) very rapidly by making it likely to be passed from person to person especially via electronic means
Example Sentences
Recent Examples on the WebThat, plus some good online viral marketing to hit overindexing demographics with ads and trailers, would go a long way. Mark Hughes, Forbes, 8 Aug. 2022 Iksic also bought a handful of miniature Santa’s elves and hid them around the store this year to drive viral marketing. Kiran Herbert, Outside Online, 18 Dec. 2020 Companies like Primary Wave hope to boost earnings from the catalogs by getting songs placed in movies and TV shows, and by introducing old hits to new audiences through viral marketing on social media like TikTok. Ethan Millman, Rolling Stone, 6 June 2022 ARGs occasionally have served as viral marketing campaigns for big-budget releases, such as J.J. Abrams’ Cloverfield, which Blanton cites as an inspiration. Julian Sancton, The Hollywood Reporter, 8 Mar. 2022 Fanned by viral marketing, hubris and perhaps some pandemic ennui, interest in the NFT market has exploded, driving up the price of digital artworks to fantastical levels.New York Times, 9 Apr. 2021 The history academy is run by Gao Xiang, a 57-year-old historian turned propaganda official who has mixed traditional scholarship with viral marketing techniques to repackage the past in support of Mr. Xi’s vision for a resurgent China. Keith Zhai, WSJ, 15 June 2021 Giving launch-party guests the chance to pose for a professional photographer, and potentially appear on a Times Square billboard, was a brilliant viral marketing move. Jamie Ducharme, Time, 17 May 2021 At the start of last week, Dogecoin was valued at about 9-cents but exploded in worth by the weekend to 40 cents due to viral marketing trends. Joe Mario Pedersen, orlandosentinel.com, 20 Apr. 2021 See More